How to Use OpenAI to Write Cold Emails in 2026 - The GTM with Clay Blog
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The Automated Growth Plays Behind Clay’s Self-Serve and Enterprise Motions \
Inside the always-on, automated plays Clay’s growth team uses to convert trials, rescue fading accounts, and open doors into top-tier accounts
Run your GTM workflows where your data lives \
Orchestrate any GTM play in Clay Workflows
Make your ad spend efficient with targeted audiences and higher match rates \
Clay Ads builds unlimited ad audiences, updates them dynamically as your data changes, and boosts match rates by enriching across multiple providers.
How First-Party Signals Become Your GTM Moat \
Verkada's Cody Leovic explains why first-party data — CRM notes, replies, call transcripts — builds a GTM edge that rented signals can't match.
Continuously find every account in your TAM, at scale \
Combine company, people, and job data in one natural language search. Track which accounts convert to pipeline. Find more prospects like your best customers with Lookalikes.
Build on Clay: Clay’s Product Roadmap with CEO Kareem Amin \
Clay CEO Kareem Amin breaks down the shift to AI-driven GTM: data, infrastructure, and self-improving revenue engines. See what's shipping this summer.
Account Research Agents for always-on intelligence in Clay \
Use agents for up-to-date account inteliigence to run expansion or re-engagement plays
Open-weight models are now available in Claygent \
Use cost-effective open-weight models in Claygent for long-running tasks
Prospect more efficiently with MCP for Reps in AI tools \
Reps call Ops-built functions and data from 200+ providers in one place using natural language
Behind the Scenes of Clay’s Marketing and Growth \
Go behind the scenes of Clay’s $100M ARR growth with Bruno Estrella and Davide Grieco as they reveal the marketing and growth playbooks driving enterprise and self-serve success.
Build on Clay with API & CLI \
Build on Clay from any coding agent, like Claude Code or Codex
Behind the scenes of Clay’s new homepage \
Now, Clay is the infrastructure GTM engineers build on. Here's how we built our new homepage to tell that story.
The four layers of winning GTM infrastructure \
Every winning GTM engineering system runs on four layers: data, orchestration, execution, and agents. Here's how the best teams build and compound them.
Run unlimited searches on Clay’s GTM data layer \
Clay users can now build campaigns at any scale, instead of being limited to working across 50,000 records at a time. Audiences lets you run unlimited people and company searches without row limits, import millions of records from your CRM and data warehouse, and enrich them with first and third party data.
How Clay uses Clay from inside Claude and ChatGPT \
Clay reps run their highest-leverage plays from Claude or ChatGPT. Behind every prompt is a Clay Function. Here are four we use every week.
So…what does growth actually do? SLG edition \
Three growth leaders share the tactics, trade-offs, and organizational battles that come with doing growth at a sales-led company.
What AI native SDR teams are doing right now \
We asked three leaders who are actively building and scaling SDR teams what's actually working and how they’re using AI to build pipeline.
How Clay turns closed lost deals into pipeline, product signals, and buyer intelligence \
Learn how Clay's GTM team uses Clay to mine CRM data and Gong transcripts for re-engagement plays, product insights, and voice of customer feedback.
Clay MCP is now available in Codex \
With Clay MCP, reps can self-serve data and ops-built workflows from Clay within Codex.
How Clay uses Clay for recruiting top talent \
See how Clay's recruiting team finds, prioritizes, and reaches candidates using Clay.
Claygent Builder: The easiest way to build, test, and deploy GTM Agents \
Build production-ready Claygents in natural language with Sculptor. Test on real data for free, track versions, and deploy once across every workflow. All inside Clay.
How Clay Uses Clay Ads: From $250 to $25 CPL \
See how Clay uses its own Ads feature to cut LinkedIn CPL from $250 to $25 and unlock Meta with enriched CRM audiences. No manual uploads needed.
HG Insights Corporate Hierarchy: GTM Precision in Clay \
Use HG Insights corporate hierarchy data in Clay to clean CRMs, map parent-child accounts, and trigger expansion plays. See how it works.
Sales GTM Engineering: How Clay Built the Role From Scratch \
Learn what sales GTM engineering is, how it collapses SDR, AE, and SE roles into one, and how Clay built and hires for this high-leverage function. See how it works.
How to Automate Inbound Lead Outreach: The Clay Playbook \
Learn how to automate inbound lead outreach with enrichment, scoring, and personalized sequences. See the exact Clay workflow that runs without manual work.
demandDrive Joins Clay’s Partner Ecosystem as an Official Clay Studio Partner \
demandDrive joins Clay’s partner ecosystem to help B2B teams turn account intelligence into pipeline and revenue with GTM engineering and automation.
B2B Sales Prospecting: 15 Strategies to Drive More Conversions \
Master B2B sales prospecting with 15 proven strategies covering ICP building, multi-channel outreach, and list hygiene. Build a pipeline that converts.
AI Sales Assistants: 11 Ways to Accelerate Your Outbound \
Discover 11 ways AI sales assistants automate lead research, enrichment, and email personalization. See how top B2B teams use them to accelerate outbound.
The Three Laws of GTM: How to Win in the AI Era \
The three laws of GTM explain why uniqueness, saturation, and iteration speed determine who wins. Learn how AI changes the rules and what to do about it.
Best Work Email Finders by Segment: SMB vs. Enterprise \
We tested 12 email finders across 4,700+ contacts to find the best work emails by segment. See accuracy, cost, and coverage winners for SMB and enterprise.
How Clay Converts Trial Users Into Customers With Automated Outreach \
See how Clay uses automated outreach to convert trial users into customers, with enrichment, lead scoring, and personalized HubSpot campaigns. Learn how.
Best Mobile Phone Data Providers for B2B Sales Teams \
We tested 9,806 numbers across 10 B2B mobile phone data providers. See which wins on accuracy, coverage, and cost for NAMER, EMEA, and APAC.
How to Build a Complete AI Outbound Sales Funnel \
Learn how to build a complete AI outbound sales funnel—from account scoring to personalized outreach—using Clay waterfalls and automation. See how it works.
How to Get More Customers Using Outbound Sales: A Complete Guide \
Learn how outbound sales works, who it's right for, and how to build a strategy from prospecting to closing. Covers cold calling, email, and more.
How to Automate 6 Cold Email Campaigns in One Clay Workflow \
Learn how to automate 6 cold email campaigns from a single Clay table — with enrichment, AI classification, and deduplication built in. See how it works.
How Clay Identifies Tier 1 Accounts: A Three-Score System \
See how Clay identifies tier 1 accounts using a three-score system: fit, engagement, and contract value. Learn how sales and marketing align on the same priorities.
Lead Scoring in Clay: A Step-by-Step Formula Guide \
Learn how to build lead scoring formulas in Clay to prioritize your ICP leads by employee count, job postings, and more. See how it works.
How to Validate Cold Outbound Offers and Find Message-Market Fit \
Learn how to validate cold outbound offers by finding message-market fit — from breaking down your value prop to testing with a phased email approach. See how it works.
Troubleshooting Outbound Sales and Prospecting: A Comprehensive Guide \
Fix broken outbound sales campaigns with this guide. Diagnose open and reply rates, reduce no-shows, qualify prospects with MEDDIC, and optimize what's working.
Bulk Enrichment: Enrich Millions of CRM Records in Clay \
Bulk enrichment lets Enterprise teams enrich millions of Salesforce records with firmographics, tech stack, and AI research — then write results back automatically.
Clay Templates: Automate, Customize, and Replicate Any GTM Workflow \
Clay Templates let you replicate full GTM workflows in hours, not days. Automate prospecting from data scraping to AI messaging, free and fully customizable.
How to Optimize Your Credit Usage in Clay \
Learn how to optimize your credit usage in Clay with conditional formulas, Clearbit waterfall lookups, and smarter enrichment workflows. Save credits fast.
AI for sales prospecting \
AI sales prospecting can 2–3x your reply rates. Get the exact AI prompts, prospecting tools, and cold-email frameworks top B2B teams use to find and reach buyers at scale.
The Reverse Demo: How Clay Replaced Traditional B2B Sales Demos \
A reverse demo lets prospects solve real problems live, guided by your rep. Learn how Clay used 100+ sessions to boost conversion, retention, and product quality.
Data Waterfalls: How to Maximize Contact Coverage with Clay \
Data waterfalls query multiple providers in sequence so you only pay for matches. See how Clay pushes coverage from 30% to 80%+ without annual contracts.
How Clay Runs ABM Campaigns: A Step-by-Step Playbook \
See how Clay runs ABM campaigns — scoring 300 accounts, personalizing mailers and landing pages, and automating SDR follow-up. Learn how.
How We Built Clay's GTM Engineering Function \
See how Clay built its GTM engineering function with sprint-based delivery, founder-level reporting, and full sales automation. A practical inside look.
Best Personal Email Finder Tools: Tested and Ranked \
We tested 5 personal email finder tools across 2,354 prospects. See accuracy, coverage, and pricing data — plus the waterfall order that hit 79% coverage.
How to Use OpenAI to Write Cold Emails from Scratch with Clay \
Learn how to use OpenAI to write personalized cold emails at scale with Clay. Set up the integration, craft better prompts, and boost deliverability.
How to Run a Personalized Demo Play at Scale with Clay \
Learn how to automate a personalized demo play using Clay, Claygent, and AI enrichment to build custom mockups at scale. See how it works.
Automated Slide Deck Creation: How Clay Builds QBRs from Your Data \
Clay's automated slide deck creation pulls from Snowflake, Salesforce, and Gong to build QBRs in minutes. Save 90+ hours per quarter. See how it works.
HG Insights + Clay: B2B Technographic and Firmographic Data \
HG Insights surfaces deep technographic and firmographic data from billions of documents. Use it in Clay workflows to enrich accounts and power GTM. See how it works.
B2B Cold Email Deliverability: 21 Best Practices \
Master B2B cold email deliverability with 21 proven best practices: domain setup, inbox warmup, authentication, and copy tips that keep you out of spam. Learn how.
Basics of Google Search Operators: A Practical Guide \
Learn the basics of Google Search Operators and how to use them in Clay for prospecting, list building, and company research. See how it works.
AI Lead Generation: The Complete B2B Guide \
The complete guide to AI lead generation: the best AI tools and software, list-building and enrichment workflows, and personalized outreach that scales. Backed by 800k+ cold emails/month at Clay
Clay MCP: Ops-built workflows, consumable by reps \
Clay MCP: Ops-built workflows, consumable by reps
How to Manage and Enrich Inbound Leads Automatically \
Learn how to manage and enrich inbound leads automatically using a four-phase workflow that scores, segments, and triggers outreach from one email. See how it works.
GTM Alpha: How Winning Teams Build a Competitive Edge \
GTM alpha is the edge winning teams build with unique data and signal-based plays. Learn how to find hidden signals, run better plays, and outpace competitors.
Why Good CRM Data Matters and How Clay Helps \
Poor CRM data kills outreach. Learn why CRM data coverage fails and how Clay's waterfall enrichment lifts coverage rates from 20% to 80%. See how it works.
How to Use Formulas in Clay: AI Generator and Manual Entry \
Learn how to use formulas in Clay with the AI Formula Generator or manual entry. Transform and clean your data faster. See how it works.
GTM Engineering: What It Is, How It Works, and How to Hire \
GTM engineering turns ops teams into revenue builders using AI and automation. Learn what GTM engineers do, how to structure the role, and how to hire one.
Formulas in Clay: A Beginner's Intro for Non-Engineers \
Learn how to use formulas in Clay without coding. This intro covers conditional statements, combining columns, and auto-qualifying leads. Start in 30 minutes.
How Clay Uses Clay for SEO and AEO: 3 Systems That Scale \
See how Clay uses Clay for SEO and AEO: automated content refresh, video-to-page conversion, and a custom AI visibility dashboard. Learn how.
Turn Web Visitors into Leads: A Warm Outbound Play for B2B Sales \
Learn how to turn web visitors into leads using a warm outbound play for B2B sales — with RB2B, Clay, and Lemlist. See how it works.
How to Use Web Scraping to Enrich Your Data with Clay \
Learn how to use web scraping to enrich your data without code. Clay's Claygent answers deep GTM research questions at scale. See how it works.
How to Create a Sales Prospect List in Minutes \
Learn how to create your own sales prospect list in minutes using Clay. Pull from 40+ sources, enrich with ICP data, and export to your CRM. See how it works.
Best B2B Email List Providers: Tested and Ranked (2026) \
We tested 8 B2B email list providers head-to-head. See accuracy results, per-email pricing, and how to waterfall providers for maximum coverage.
Outbound Sales Automation: How to 10x Pipeline Without More SDRs \
Learn how outbound sales automation replaces manual SDR work, cuts cost per email by 100x, and scales pipeline without growing headcount. See how it works.
The Wake the Dead Play: Reactivate Closed-Lost Deals with Clay \
The wake the dead play uses Clay + ChatGPT to send automated, personalized emails to closed-lost prospects. Restart stalled deals in a few steps. Learn how.
Three Tips to Guarantee Email Deliverability for Cold Outbound \
Split volume, verify contacts, and personalize copy to guarantee email deliverability for cold outbound. Three actionable tips that keep you out of spam.
How Clay Uses Clay for Customer Support: 3 Real Workflows \
See how Clay's customer support team uses Clay to enrich Intercom tickets, automate QA, and draft help articles. Real workflows, real results.
B2B Cold Email Copywriting: The Complete Guide \
Master B2B cold email copywriting with proven templates, a research framework, and a checklist used to send 800k+ emails a month. Start writing emails that get replies.
Introducing Clay Functions \
Build Your GTM Logic Once, Apply It Everywhere
Clay and Apollo Integration: Enrichment, Sequencing, and More \
The Clay and Apollo integration unlocks 5X faster enrichment and direct sequencer API access. See how joint customers go from data to booked meetings.
The Many Lives of Spreadsheets: A History and What Comes Next \
Explore the many lives of spreadsheets — from VisiCalc in 1979 to self-filling automation tools today. See how the no-code vision keeps evolving.
AI recruiting strategies \
Learn our top AI recruiting workflows to help you identify, research, and reach out to qualified candidates for open roles. AI can eliminate manual work and help you reach out to—and land—better employees for your clients.
How to Hire a GTM Engineer: The Complete Guide \
Learn how to hire a GTM engineer: when to make the hire, what skills to screen for, red flags to avoid, and where to find the best candidates. See how it works.
Inside Clay's GTM Engineering Lab: Plays, Principles, and Automation \
See how Clay's GTM engineering lab turns internal problems into revenue plays using AI, automation, and data-driven principles. Learn how it works.
How to Build the Most Targeted Account Lists Possible \
Generic tools leave bad-fit companies in your account list. Learn how to build targeted account lists using AI enrichment and real workflow examples in Clay.
Personalized Direct Mail at Scale: The Gifting Play with Clay \
Learn how to run personalized direct mail campaigns using Clay — validate contacts, generate AI gift copy, and export to email. See how it works.
How to Set Up Your Full Inbound Sales Process on Clay \
Learn how to set up your full inbound sales process on Clay — enrich leads, tag MQLs, and automate email campaigns from form to demo. See how it works.
AI-Enabled GTM for Private Equity: The Value Creation Playbook \
Learn how AI-enabled GTM for private equity drives value creation across portfolios—from data quality to agentic workflows. See how it works.
Do More With Your Data: Clay's Post-Data-Provider Approach \
Clay's post-data-provider approach combines 150+ providers, waterfall enrichment, and AI scraping to maximize data coverage. See how it works.
Google Maps Lead Generation for Niche Local Businesses \
Learn how to use Google Maps lead generation to find niche local businesses, enrich owner contacts, and send personalized outreach at scale with Clay.
24 AI Email Personalization Examples for Cold Outreach (With Prompts) \
Get 24 AI email personalization examples for cold outreach, with ChatGPT prompts you can run at scale in Clay. Learn how to write emails that actually convert.
How to Ace Your Follow-Ups: A Practical Sales Guide \
Learn how to ace your follow-ups with value-driven outreach, personalization tips, multi-channel tactics, and automation tools that keep deals moving. See how it works.
How to Prioritize Your Waitlist with Lead Enrichment \
Learn how to prioritize your waitlist using lead enrichment. Turn raw signups into qualified leads by company, title, and role — no long forms needed. See how.
B2B Cold Email Templates: Frameworks That Get Replies \
Learn how to write B2B cold email templates that convert with a proven 5-part framework, follow-up strategy, and real examples. See how it works.
Audiences: now in Enterprise beta \
Clay Audiences unifies your CRM, product data, and intent signals into one layer — so reps and agents can run precise, personalized GTM plays at scale.
The thinking behind our new pricing: our internal memo \
Clay pricing memo: INTERNAL
Introducing Clay’s new pricing \
Today, we’re launching a pricing update that reduces data costs, and simplifies and improves the value of our plans. Our goal is to have Clay be your default tool for GTM Engineering.
Clay partners with Lusha and Beauhurst to expand European data coverage \
Lusha adds lookalike prospecting, contact enrichment, and signals in EMEA. Beauhurst adds private funding and corporate structure data in the UK and Germany.
Source your precise TAM from lookalikes you can trust with Ocean.io and Clay \
Clay + Ocean now enable preview-based B2B lookalike discovery. Preview leads before committing credits and expand your TAM with greater precision.
Clay doubles down on supporting European GTM teams \
Clay's waterfall enrichment delivers 2–3x more mobile phone coverage than leading solo providers across Europe. Plus new data partnerships, a London office, and timezone-aligned support.
In Nigeria, she built a life where money wouldn’t decide \
Clay blog | In Nigeria, she built a life where money wouldn’t decide
Sculptor Analyst Mode: Turning Context-Rich Data Into Actionable GTM Insights \
Gather business intelligence and share documents of this analysis directly from Sculptor
In a place where girls often choose between career or marriage, she carved her own path \
Javeria Shah won the Clay Cup 2025 despite being denied a US visa and competing remotely from Pakistan. Learn how she transitioned from electronics engineering into GTM engineering and built her own business.
How we designed Sculpt \
Our first conference, Sculpt, is where the analog soul of Clay met the digital mind of Clay.
Clay announces second employee tender offer in nine months at a $5B valuation \
A rare repeat employee liquidity event, designed to give builders flexibility as Clay accelerates
Clay is now available as a connector in Claude \
Bring Clay's contact databases, enrichment providers, and AI agents into your Claude workflow.
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Product Use Cases Solutions Resources Company Pricing
Data infrastructure
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Audiences\
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Centralize your first and third party data sources in Clay](/content/audiences/index.html)
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Data marketplace\
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Buy data from 200+ providers in one place](/content/integrations/index.html)
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Signals and Intent\
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Track job changes promotions or other signals](/content/signals/index.html)
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Waterfall\
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Combine multiple data providers for the best coverage](/content/waterfall-enrichment/index.html)
Agents
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Claygents\
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Research target companies and people with AI](/content/claygent/index.html)
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Agent plugin CLI/API\
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Build in Clay directly via a coding agent with API and CLI](/content/agent-plugin/index.html)
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MCP for rep\
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Track job changes promotions or other signals](/content/mcp/index.html)
Orchestration
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Workflows\
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Functions\
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AI formatting\
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Execution
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Ads\
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Sync targeted ad audiences to Linkedin, Meta, and Google](/content/ads/index.html)
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Sequencer\
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Use Clay's native sequencer or automate messaging](/content/sequencer/index.html)
[Clay MCP\
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Give reps the best prospecting data in their AI tools\
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CRM enrichment\
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Rep prospecting\
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Automated inbound\
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Build ads audiences and sync them to major ad platforms](/content/use-cases/inbound-enrichment/index.html)
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ABM\
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Reverse ETL\
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Outbound\
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PLG assist\
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TAM sourcing\
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Account research\
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Rep assist\
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Territory planning\
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BY CUSTOMERS
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Customers\
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ElevenLabs\
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Rippling\
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OpenAI\
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Legora\
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Exit Five\
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[CRM enrichment\
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Keep your CRM clean with the highest quality data\
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Data foundations
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CRM enrichment\
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TAM sourcing\
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Territory planning\
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Reverse ETL\
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Pipeline generation
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Outbound\
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Automated inbound\
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Build ads audiences and sync them to major ad platforms](/content/use-cases/inbound-enrichment/index.html)
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PLG assist\
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ABM\
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Rep productivity
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Rep prospecting\
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Account research\
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Rep assist\
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Department
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GTM Ops\
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Marketing\
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Sales\
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Enterprise\
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Startup\
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[Intercom \
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Grew their outbound-sourced pipeline by +140%\
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Learn to build on Clay
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University\
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Guides\
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Livestreams\
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Cohort live classes\
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Connect with GTM engineers
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Clay community\
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Slack\
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Live events\
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Startup program\
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Campus ambassadors\
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Work with GTM engineers
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Find Clay experts\
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GTM Engineer job board\
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Partner with Clay
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Become a partner\
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Solution partners\
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Integration partners\
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Private Equity\
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Clay Community\
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In Nigeria, she built a life where money wouldn’t decide\
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OUR COMPANY
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About\
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Careers\
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Open roles\
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Blog](/content/blog/index.html)
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How to Use OpenAI to Write Cold Emails from Scratch with Clay
Author
Author
Eric Nowoslawski
Date
Apr 25, 2026
Effective cold emails are critical for any business, but they've been extremely time-consuming to write. Until now. Instead of spending hours reading people bios and company websites, you can use OpenAI with Clay to quickly mass personalize your email outreach with the click of a few buttons. In this post, we'll show you how to use OpenAI to write personalized outreach emails from scratch based on someone's bio, company description, and more.
TL;DR
- Connect OpenAI to Clay via the "Enrich Data" tab using your API key to start generating personalized email copy at scale.
- Every effective prompt does three things: describes what you want, specifies the Clay input, and defines the output format.
- Use AI to personalize individual sentences based on a prospect's bio, or generate complete cold emails from company and contact data.
- AI-generated personalization also improves deliverability by producing unique email variants instead of mass-templated copy.
How to set up the OpenAI integration on Clay
To get set up, go to your Clay table and navigate to the "Enrich Data" tab. Search for "OpenAI" and select the "complete prompt" option. Input your OpenAI API key, and you'll be set to create and run your prompt.
How to write a specific and effective prompt
If you want to use AI to help with your email workflows, writing a good prompt is the most important skill to learn. The better your prompts are, the more the AI will be able to help you. As a general rule,your prompts should beas specific as possible. Imagine that you're explaining what you want to a fifth grader and spell every detail out.
In general, every good prompt does three things:
(a) Describe what you want and what input(s) to draw upon. E.g. Tell me what this company does, based on the "company description" input.
(b) Specify the input(s) in Clay. E.g. Here is the "company description" input: [insert input].
(c) Describe your desired output format (including word count, sentence phrasing, or even an example template). E.g. Write a one sentence summary in under 10 words.
Personalize emails based on somebody's bio
With AI, you can easily mass personalize your cold emails with a sentence about each prospect's job responsibilities, using just their bios!
Here's an example prompt, broken into the three components above:
Tell me what this person's job focus is based on this input.
Here is the input: [ insert summary input].
Write a one sentence summary of their job in under 10 to 15 words. Start each sentence with, "I notice on your profile, it seems like you are responsible for..."
Here's a real result from our prompt: "I noticed on your profile, it seems you're responsible for investing, coaching, and advising technology startups and early-stage companies." Not bad!
Using AI to help personalize your email has deliverability benefits. Email service providers are starting to crack down on people who send mass templated emails. If they notice you're just using first name + company name with a phrase, you may be penalized. With AI, you can use the same input and get unique variants for your emails every time.
Generate a *completely* AI-generated email
So far, we've covered how to personalize parts of your emails with AI. If you want to go a step further, you can use AI to write full emails too.
Here's an example prompt, following our logic from above:
Write a casual email with 50 to 70 words that includes the contact name, the company name input, the company description input, and follows this template.
The contact's name input is this: [ insert contact name]. The company name input is this: [ insert company name]. The company description input is this [ insert company description]*.
The template is this: "Hello, [First name]. I noticed that your company is focused on solving world hunger. I'm curious how you are managing your bookkeeping to get to that goal. Would it be helpful if someone were to manage bookkeeping for you?"
Using OpenAI with tools like Clay can hugely streamline your process of writing resonant cold emails for your business. In just a few clicks, you can set up the integration and start personalizing sections of emails, or even entire messages, just based on information about your prospects that is available online. Your own creativity will be your only limiting factor. Reach out to us with any thoughts or questions at friends@clay.run!
Frequently Asked Questions
What are the benefits and limitations of using OpenAI to write cold emails?
The main benefit is speed and scale: you can generate unique, personalized email copy for hundreds of prospects without manually researching each one. The main limitation is that output quality depends entirely on your prompt quality. Vague prompts produce generic copy, so the more specific your instructions, the better the result.
Can I use this approach to write follow-up emails, not just first-touch outreach?
Yes. The same prompt structure applies to follow-up emails. You can pass in the same contact and company inputs and adjust the template section of your prompt to reflect a follow-up scenario, such as referencing a previous message or a specific pain point.
Does AI-generated personalization actually improve email deliverability?
It can. Email service providers flag mass-templated emails that repeat the same first name and company name pattern. Because AI generates unique variants from the same inputs, your emails look less like bulk sends, which reduces the risk of being penalized by spam filters.
Index
How to set up the OpenAI integration on Clay
How to write a specific and effective prompt
Personalize emails based on somebody's bio
Generate a *completely* AI-generated email
Frequently Asked Questions
What are the benefits and limitations of using OpenAI to write cold emails?
Can I use this approach to write follow-up emails, not just first-touch outreach?
Does AI-generated personalization actually improve email deliverability?